Mobile phones are indispensable nowadays. However, they develop all sorts of problems from time to time. My business aims to provide reliable help when such problems develop. I’m Jacob, from Kisumu
Budget Breakdown (approx)
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Mobile phones are a very essential commodity that nearly every one owns. This is because
of the need to keep in touch with people and be abreast with things. This is essentially one
of the reasons why there has been the emergence of various mobile phone companies.
These experts make sure that they come up with the best technology options for all those
who buy their brand.
There are times when phones may begin to pose a challenge. Those who already have
gone to learn the ropes of how phones are repaired know the importance of solving all
phone problems. Mobile phone problems can either be hardware or software related and
therefore having the necessary skills and machines to quickly diagnose the problems will
lead to prompt repair of the devices. The vision is to establish a state of the art one stop
Mobile phone repair company to be based in Kisumu. The company name shall be KISUMU
MOBILE PHONE DOCTOR hereafter referred to as Mobile Phone Doctor.
Having been in the field of mobile phones repair, I have realized that to be successful in the
business, the following mobile phones repair tools are a must have in order to operate
repair work on any mobile phone. I wish to indicate the market price against every tool so as
to highlight the overall cost of starting the business
Much more than being in the repair service business, we will offer some cell phone products
that will help maximize the phones. Mobile Phone Doctor will be established with the aim of
maximizing profits in the cell phone repair services industry.
We want to compete favorably with the leading cell phone repair companies in Kenya which
is why we will put in place a competent quality assurance team that will ensure that every
repair jobs carried out or related services rendered meet and even surpass our customers’
We will work hard to ensure that Mobile Phone Doctor is not just accepted in Kisumu but
also in other towns in Kenya where we intend opening our outlets. Our products and
services are listed below:
• Repairing cell phones
• Repairing smartphones
• Repairing tablets
• Screen repair
• Water damage repair
• Battery replacement
• Cosmetic damage repair
• Other cell phones repair and mobile apps related
• Mobile phone software repair
Our vision is to establish a standard and world class cell phone repair company whose
services and brand will not only be accepted in Kisumu but also in other towns in Kenya.
Our mission is to provide professional mobile phone repair services and other related
services that will assist mobile phones, smart phones and tablets owners in ensuring that
their mobile gadgets are always in good shape to help them communicate with their family
and friends and also carry out their business. We want to build a mobile phone repair
company that can favorably compete with other leading brands in the cell phone repair
In this business, phone problems will be promptly diagnosed and repaired. When the
business is established, at least 3 phone repair technicians. This will ensure clients receive
fast attention to their phone challenges.
The Mobile Phone Doctor will also start training sessions to individuals who are interested in
acquiring mobile phone repair skills. This will be a source of income generation to the
business as well as creating employment opportunities as trainees will gain skills to enable
them start their own mobile phone repair business.
One thing is certain, there would always be cell phones, smart phones and tablets owners
who would need the services of cell phones repair companies whenever their devices get
damaged or stop working.
We plan to be well positioned to take on the available market in cell phone repair services
industry and we are quite optimistic that we will meet our set target of generating enough
income / profits from the first six month of operations and grow our cell phones repair
company to enviable heights.
Having critically examined the cell phones repair market and having analyzed our chances
in the industry and we have been able to come up with the following sales forecast. The sales projection is based on information gathered on the field and some assumptions that
are peculiar to similar startups around Kisumu.
Below is the sales projection for Mobile Phone Doctor , it is based on the location of our
business and of course the wide range of our services and target market;
• First Year-: 500,000
• Second Year-: 800,000
• Third Year-: 1,500,000
N.B: This projection is done based on what is obtainable in the industry and with the
assumption that there won’t be any major economic meltdown and there won’t be any major
competitor offering same cell phone repair services as we do within same location. Please
note that the above projection might be lower and at the same time it might be higher
The future of a business lies in the numbers of loyal customers that they have the capacity
and competence of the employees, their investment strategy and the business structure. If
all of these factors are missing from a business (company), then it won’t be too long before
the business close shop.
One of our major goals of starting Mobile Phone Doctor is to build a business that will
survive off its own cash flow without the need for injecting finance from external sources
once the business is officially running. We know that one of the ways of gaining approval
and winning customers over is to offer our cell phone repair and maintenance services a
little bit cheaper than what is obtainable in the market and we are well prepared to survive
on lower profit margin for a while.
Mobile Phone Doctor will make sure that the right foundation, structures and processes are
put in place to ensure that our staff welfare is well taken of. Our company’s corporate
culture is designed to drive our business to greater heights and training and re – training of
our workforce is at the top burne